Nelson Green
Nelson Green approached us to create a modern website that reflects their legacy and showcases their extensive range of machinery and services. We designed a sleek, user-friendly site in Figma and developed it on Webflow, incorporating custom animations and interactions. A CMS was also implemented, allowing easy updates to machinery and equipment listings. The new website enhances their online presence and supports their long-standing reputation in the industry.
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Introduction
Nelson Green, a third-generation family business specializing in the sale and hire of quality used construction and agricultural machinery, needed a modern website to enhance their online presence. With over 70 years of experience, they sought a sleek and functional platform to showcase their extensive range of services and equipment to clients worldwide.
Website Design
We started by designing a modern, slick website in Figma that reflected Nelson Green’s legacy and professionalism. The design emphasized intuitive navigation, ensuring users could easily explore their machinery, services, and contact options. After receiving approval, we moved forward with the development phase.
Development on Webflow
The website was built using Webflow, allowing us to create a fully responsive and custom site. We incorporated smooth interactions and animations to enhance user engagement, bringing key sections to life and improving the overall browsing experience.
Content Management System (CMS)
To support Nelson Green’s operations, we implemented a CMS that allows them to efficiently manage and update their machinery and equipment listings. This system ensures they can keep their stock up-to-date and informative for potential clients.
Conclusion
Our work with Nelson Green resulted in a modern, visually engaging website that aligns with their rich history and dedication to quality. The new platform not only supports their business operations but also positions them for continued success in a competitive market.
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