brilliant digital web design peterborough optimisation cimtrek

CIMTrek is an international software company based in the UK, providing tools that help user organisations understand the magnitude of the migration journey to the cloud, and to automate that migration as much as possible.

Project Duties

  • Website Optimisation
  • SEO Consultation

Project Brief

Alex Calinov was approached by CIMtrek to find out about different SEO opportunities for their business and how can they rank higher in Search Engines (Google) to increase their exposure to more potential customers.

At the end of a brief SEO consultation,  we’ve decided that it’s best to look first at optimising CIMtrek website, considering speed & overall performance it’s an important factor for ranking in Search Engines (Google), but also to provide a better, smoother user experience for their website visitors.

Website Design

The first step before driving any type of traffic to a website, paid or organic, is making sure that the website is highly optimised and performing at it’s best.

CIMtrek’s website, initially didn’t look great, scoring very low in different website speed and performance tests like GT Metrix, Pingdom PageSpeed and Google PageSpeed Insights, with loading times of over 20 seconds. This is a very big problem, as normally visitors tend to drop out if a website loading speed is too slow. Check before pictures below.

After various website optimisation improvements, the CIMtrek website was good as new, achieving scores of over 90% in various speed & performance test and a loading speed of only 3.5 seconds.

What our clients have to say

I would like to thank you in writing for your delivery of my new website. I always thought that my old website was ok, it did what it needed to do.
However what you have given me is a modern, slick easy to navigate website that oozes quality and professionalism. I would hope that this comes across to potential customers and hints at the service that they can expect from ourselves.
Quality leads are already starting to trickle through and I am receiving great feedback from customers and colleagues about its design.
Thank you for your patience in working with me, and for your insistence on attention to detail to ensure the finish product was just right.

I will of course be shouting about your services to my customers from here on in and look forward to continuing to work with you in the months ahead.
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Martin Scarth
MDS Electrical, Peterborough
We’ve been so impressed with the service we’ve received. They were easy to communicate with,extremely patient with our needs and throughout the process kept us informed of progress, offering advice, and always responsive to any questions we had. We are delighted with their work and would highly recommend the company. Couldn’t be happier with our new website.
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Michele Nocera
Allbright Property Maintenance, Peterborough
Brilliant Digital did a fantastic job of creating my website. They asked great questions, listened carefully to my requirements and delivered a first class product. I’d absolutely recommend Brilliant Digital.
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Bev Thorogood
Floresco Training, Peterborough
I would not hesitate to recommend Brilliant Digital to friends, colleagues and clients. The great thing about Alex is his remarkable patience expertise in helping an old dinosaur get to grips with digital marketing.
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John Hawkins
Bowater Price plc, Ramsey
The attention to detail in understanding our business needs was impressive, and his knowledge in delivering the end result, nothing short of miraculous. Do not look any further than Brilliant Digital for your web design or digital marketing needs.
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Natalie Goodson
Robert J. Goodson Ltd, Peterborough
Our new charity website looks superb. Thanks very much indeed. That’s a lot of hard work to get it to such a high standard. You are stars! 🙂

Alex and his team worked diligently and very professionally to create our new website, on time and on budget. Fantastic tech and project management.

Alex launched the new site with minimal downtime and we are performing even better in Google.
It’s been a month now since we went live and everything works really well, the site is fast, secure and the platform is very solid. I’ve managed over 40 website projects and Alex has just delivered the best yet.

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Paul Hugh
The Disability Resource Centre, Dunstable

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